Own Your Systems · Oct 23 · 12 min read
How Much Is a Returning Customer Worth?
A repeat order through your own channel earns about 2.4 times a first order, but the real gap is whether customers come back. For 1,000 new customers: 56.2M VND a year marketplace-only vs 117M with your own channel. Includes Shopee rules, 5 steps and a calculator.
Huy Lan
Founder